Research shows that 11.8 million Brits find it difficult, stressful or time-consuming to find help when faced with a life challenge.
Of this, two in five (40%) have delayed or given up searching for help because it’s hard to find the information, advice or support they need.
Our Social Mission is to help anyone in the UK facing crisis to find help fast.
Raising awareness of support is our short-term primary aim. Over the longer-term, we will extend our work to combat other barriers around support accessibility and affordability which can leave the most vulnerable in society unsupported in times of crisis.